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About Me

After 15 years in media and having seen Criteo grow from 0 to 2B euro revenues in +10 years, I am definitely passionate about technology in fast growing environments.
I thrive in executing business plans, solving problems, and building businesses and operations.

Experience

Responsibilities completed
  • In the context of Criteo’s open strategy and the ongoing industry consolidation, I was the commercial lead for partnerships in EMEA.
Detailed Description
  • Responsible for structuring partnerships to support key initiatives (Omnichannel, SMB…).
  • As part of the Strategy team, evaluated global Partnerships and M&A opportunities.
Company website

http://www.criteo.com

Paternity Leave

Home
October 2015 to March 2016
Responsibilities completed
  • After my family supported me for years (moved abroad and recurring business trips), I decided to take 7 months off to be full-time Dad and husband, and support my wife in her new career.
Responsibilities completed
  • In the context of mobile usage increasing fast, I was responsible for identifying and implementing growth opportunities on mobile.
Detailed Description
  • Increased revenues with +10 in app inventory partners (Nexage, Smaato, Twitter…).
  • Responsible for the product roadmap on all things regarding media inventory.
  • Access to inventory grew x5 and Criteo revenues via in app up from 1% to 3%.

Director, Media Buying

Criteo
2010 to 2013
Responsibilities completed
  • In the context of hyper growth, I built the business operations team for real-time media buying between NY and Paris.
  • Part of the team launching the NY office, I helped setup the media business in America.
Detailed Description
  • Onboarded and managed relationships with +15 partners including Google and Facebook.
  • Managed 10 direct reports (Paris & NY), and cross-functional teams in +15 countries.
  • Grew real-time media buying budget from 0 to +100M euros in 3 years.

Business Development Manager

Criteo
2008 to 2009
Responsibilities completed
  • In the context of Criteo entering the advertising market, I was hired as the first biz dev manager / media buyer.
Detailed Description
  • Managed the account team across EU, incl. building KPI/reports for teams in EU and US
  • Led strategy and rollout of media buying optimizations (training, best practices, CPM negotiations…)
  • Signed deals and owned relationship with 15 publishers in EU

Account Director, Client Services

TradeDoubler
2004 to 2007
Responsibilities completed
  • As part of the senior team, I was in charge of maintaining TradeDoubler's leading position in the market by growing strategic accounts.
Detailed Description
  • With the support of 5 team members, developed the affiliate programs of 20 advertisers for the French market (ex: Hertz, Apple, Yves Rocher).
  • Successfully improved client satisfaction and grew revenues on key accounts likes 3 suisses and eBay.